Most customers searching for restaurants and bars do so on their mobile devices. If your website isn’t mobile-friendly, you risk losing potential customers who encounter slow load times or poorly displayed information. Mobile optimisation ensures your website is responsive, fast, and easy to navigate on smaller screens. Features like click-to-call buttons, mobile-friendly menus, and location maps enhance user experience, making it simple for customers in Essex to find and engage with your business. Search engines also prioritise mobile-optimised sites, improving your overall SEO rankings.