Website design significantly impacts SEO (Search Engine Optimisation) by influencing how search engines crawl and rank your site. A well-designed website ensures that search engines can easily navigate and index your pages, improving your visibility in search results.
Key aspects include:
- Site Structure: Logical layout helps search engines understand the hierarchy and importance of content.
- Mobile Responsiveness: Google prioritises mobile-friendly sites, enhancing your rankings.
- Page Speed: Fast-loading websites are favoured by search engines and provide better user experience.
- User Experience (UX): Engaging and intuitive designs reduce bounce rates, signalling relevance to search engines.
- Technical Elements: Proper use of HTML tags, schema markup, and clean URLs supports SEO efforts.
Effective website design not only attracts visitors but also ensures your site performs well in search rankings, driving more organic traffic and potential customers.
